Add note cards to your arsenal as well!

[Brad Pollina]

Another thing I've found that is becoming a lost art is the personal touch a personalized, hand written card brings.

Today too many people receive way too much email to give yours more than a glance at best.

Post cards are also good, but too many are mass-produced and impersonal and most say something like "our friends at"....

What if I could show you a way to blast out as many CUSTOM cards offset printed in YOUR handwriting and signature and then stamped with REAL stamps (no metered mail here!) as you want for < $1.00 each, would you be interested in learning more? If so, just leave me a message or message me (if this function is available here) and I'll let you know more.....I'm already starting to sound like a commercial! :)

So what do you think?

[Jeff K. Hoffman]

Brad,

Gary Halbert, before his passing, was still a huge advocate of direct mail. His way of saying it was, "The internet may be effective, but it's not very efficient."

The more people turn to email and other forms of online marketing, the less we get in our mail box... and the more effective mail becomes as a marketing device.

I've had great results with greeting cards, and definitely recommend it to members of my team. In fact, Josh and I will probably end up doing a webinar on offline marketing somewhere down the line.

Bottom line is: effective marketing is holistic marketing. Focusing all of your efforts on the internet is leaving money on the table, just as focusing all of your efforts on direct mail is also leaving dollars behind.

Welcome to the community, and thanks for the post. ;)

Warm regards,
Jeff

[Chuck Bartok]

Fantastic Reply Jeff.
You wisdom Shines!

[Joe Knaack]

I really like the term "holistic marketing"
Sounds like the topic for an article...
Joe